Series   |   July 23, 2020

The Hive’s Friday Five - Issue 11

A 2 minute read by Amanda Russo, Engagement Manager

FIVE ARTICLES THAT HAVE US BUZZING THIS WEEK

Welcome to The Hive’s Friday Five, where we will share up to five articles each week that have Swarmers buzzing, and a few of our thoughts on each of them! 

How Adapting Video Can Boost Your Marketing Strategy During COVID-19
While we’re all continuing to distance and spend more time virtually connecting, video is a great way to still get “face time” with your audience. Atlanta’s AMA chapter offers an interesting blog on how to get the most out of your video content. 

Optimize Website – Page Experience – Core Web Vitals
Time to understand what Google means when they rate you on “page experience.” And let’s hope it’s more clear than some grading rubrics we’ve seen… 

How COVID-19 Impacts Mobile Advertising: Verve Group Shares Insights
Download a helpful infographic that breaks down the impact of COVID-19 on mobile advertising. This data has been updated through June 30, 2020, taking a number of factors into consideration as well as various platforms available between Pubnative/Verve Group. 

Nofollow link and rel=nofollow Explained
Technically Google only takes nofollow as a hint (currently). Originally, this was used to combat spammy links. Now, we see it used where you don’t want to be associated with the link target, or a few other instances shared in this explanation. 

And, finally, how about a laugh?

Velveeta vs. Microsoft Twitter