Welcome to The Hive’s Friday Five, where we will share up to five articles each week that have Swarmers buzzing, and a few of our thoughts on each of them! 

How Adapting Video Can Boost Your Marketing Strategy During COVID-19

While we’re all continuing to distance and spend more time virtually connecting, video is a great way to still get “face time” with your audience. Atlanta’s AMA chapter offers an interesting blog on how to get the most out of your video content. 

Optimize Website – Page Experience – Core Web Vitals

Time to understand what Google means when they rate you on “page experience.” And let’s hope it’s more clear than some grading rubrics we’ve seen… 

How COVID-19 Impacts Mobile Advertising: Verve Group Shares Insights

Download a helpful infographic that breaks down the impact of COVID-19 on mobile advertising. This data has been updated through June 30, 2020, taking a number of factors into consideration as well as various platforms available between Pubnative/Verve Group. 

Nofollow link and rel=nofollow Explained

Technically Google only takes nofollow as a hint (currently). Originally, this was used to combat spammy links. Now, we see it used where you don’t want to be associated with the link target, or a few other instances shared in this explanation. 

And, finally, how about a laugh?