Peak Campus

Website Overhaul Leads to 525% Increase in Leads

Paid MediaSEOWeb Development

challenge The Challenge

The student housing market is saturated which makes it hard to stand out.

Although all students need a place to live when they go off to school, it can be a challenge to compete in the housing market and make students fully aware of their options. This student-focused company wanted to lease out 100% of their communities across the nation and improve the awareness of their properties through online site traffic.

The college housing market is saturated

Peak's current website did not accurately represent their housing options


challenge The Solution

The Swarm team jumped right in and analyzed the Peak website, knowing that this was where students would be first introduced to their new homes. Swarm developed a new website platform for the company, slowly moving over all 65 properties onto one. The new platform was cleaner, more secure, and allowed changes and updates to be made quickly. Swarm also focused on SEO, pay-per-click, and online reputation management that brought Peak closer to its target audience.